Profiling Audience

Zara is 22, she is a funny, pop rock loving music fan. As a female she is constantly dedicated in her music and is inspired by the modern singers such as Katy Perry and Lady Gaga. She loves the rock swagger blending in with the funny bubbly pop. She is in part-time employment as she also is a university student and she is continuously relying on her music to help her concentrate. As a student she is staying with her parents but still has her time to have fun and party. Zara’s gets her reasonable amount of salary and she is dedicated in her music so much that she spends a quarter of money in buying a wide range of the same magazine. She is a loyal customer to her magazine and buys up to six magazines every two weeks. She buys three albums in two weeks. She loves reading and designing and has a thrill in finding new bands and new music. She uses her knowledge and creativity to make her own style of the album covers she buys. She is influenced by her friends and her cousins. She loved modern 21^st century technology and is always on Face book, Twitter, YouTube on her HTC phone looking up new singers and songs. She doesn’t bring her mates round because she is always out until late parting and going to concerts, shows and big night outs. She is very open minded and loves new experiences. Overall she is a passionate music fan and she is interested in clothing and style. She has her own unique style and loves games and music.

Looking at this female music fan I will be having competitions to win modern technology in my music magazine. My target audience would be teenagers and adults between the ages of 19- 27. I will be targeting males and females but particularly females. I will have double page spread on interviews with celebrities. I will have some pages in the back about fashion clothing, jewellery and accessories.